Facebook Video vs. YouTube Video: How to Release Music Videos On Both Channels

This week Michael Brandvold and Jay Gilbert discuss why you should release your video to both YouTube and Facebook on the Music Biz Weekly Podcast One of the most common questions that these two music marketers get asked is… ‘I have a new music video. Should I release it to…

YouTube Adjusts Copyright Claims Policy: Less Money For Musicians, More Blocked Content

UPDATED: YouTube is changing how some videos with music are claimed by copyright owners. YouTube says it is made the change because of "aggressive manual claiming of very short music clips used in monetized videos." The videos might include very short snippets of music, a song title or song lyrics….

Thumbnails Provide Free Visibility On YouTube

Video thumbnails are in many ways the billboards of YouTube, allowing artists to capture potential viewers’ attention by offering them a snapshot of video content. Here we look at why creating custom thumbnails is so important, and how to ensure you’re creating images that are optimized for maximum visibility. ____________________________…

YouTube Music Users Can Now Switch Seamlessly Between Audio and Music Videos

YouTube Premium and YouTube Music Premium subscribers can now seamlessly transition between a song and its music video. Users will now see a video button at the top of the screen as they start listening to a song, and with a tap, they can watch the music video or flip…

Big Changes For YouTube Content Management and ID

It’s been a tumultuous time at YouTube, with a number of important changes taking place regarding how the site handles content ID, and content management overall. Here Chris Robley of CD Baby breaks down some of the changes and explains how your bottom line might be affected by these shifts….

Deepfake Tech Turns Single Photo, Audio Into Bizarre Music Video [ Rasputin sings Beyoncé ]

Deepfake technology is getting so good that it could create a video that turns Donald Trump into a smart and compassionate person. So what if it was used to make music videos, albeit of the deepfake kind? Research by Imperial College in London and Samsung’s AI research center showed how…

Getting It Done: The Week In D.I.Y. and Indie Music

Our tips and advice for the independent self-starters out there this week covered whether or not its mastering your music to match different digital platforms, five out-of-the-box promotion ideas for your next album you might not have tried, why indie venues on the chopping block need to be saved. Is…

Video Premiers: Facebook vs YouTube

Both YouTube and Facebook have made it an option for those uploading videos to "premier" their content, allowing you and your fans to experience the video together as one big happy family. In this piece, Brian Hazard of the project Color Theory offers his data from a side by side…

Music Video Promotion: 5 Things To Know Before Marketing A New Music Video

Although the music business is changing constantly, the music video is – and will likely remain – a staple of music industry marketing. But while a powerful tool though they may be, it’s important to plan ahead as to just how to execute their distribution. ________________________________ Guest post by Andy…