Yesterday, top music industry analyst Mark Mulligan wrote that Niche Is Music’s New Mainstream. But how do you find your own unique niche and connect with what Mulligan calls "a passionate cluster of fans?"Tarryn Meyers says that it is by building a brand that is uniquely you, but can also… Continue Reading
If there was still any doubt in your mind that you didn’t need to be signed to a major label in order to succeed in the music industry, wonder no longer, as new data reveals just how much of market share indies have gained in recent years. __________________________________ Guest post… Continue Reading
While many artists view crowdfunding as their ticket to music industry success, recent events like the PledgeMusic train wreck may have them second guessing the concept. That said, crowdfunding can still be effective if you know what you’re doing. Here, we look at the truth behind five commonly believed crowdfunding… Continue Reading
In this piece, the people at Disc Makers break down the multitude of ways in which artists can earn revenue from just a single song, via the fans and musicians seeking access to source tracks, samples, stems, and more. __________________________________ Guest post by Randy Chertkow and Jason Feehan from the… Continue Reading
While streaming is often maligned for the reduced amount of revenue it generates for artists, those musicians at the top of the pile are pulling down far more than you might have guessed. Here we look at streaming’s five biggest money makers of 2019 thus far. ___________________________ Guest post by… Continue Reading
While the wonders of technology have made it possible for every artist, big or small, to seek out and find an international audience, too often this potential leads band and performers to neglect their more accessible local audience. _______________________________ Guest post by Chelsea G. Ira from the TuneCore blog These… Continue Reading
In the wake of the passage of Article 17, and the massive impact it will have on how we consume audio and video, Bob Barbiere explores how Dubset will implement the four As (Access, Attribution, Authorization, and Administration) to tackle copyright as we move forward in a post-Article 17 world…. Continue Reading
Thanks to the rise of streaming, the metrics with which we measure the success of music are changing, which inevitably means the structure of music will change to compensate. In this piece we look at what kind impact streaming has had on the production of music, and what artists can… Continue Reading
While a lot of people complain about contemporary music as adults (preferring the music they grew up with) this theory of the case doesn’t seem to apply to millennials, according to a new study, which reveals the demographic to overwhelmingly recognize music from the 1960s through to 2000, with a… Continue Reading
It’s natural for labels artists to wonder about the efficacy of the ads they’re spending money on and, thanks to metrics now available on Spotify’s Ad Studio, they are able to do just that, thereby gaining a better sense of user engagement on the platform. _____________________________ Guest post by Randi… Continue Reading
