While nostalgia in entertainment is nothing new, the indie music scene has been witnessing a particularly large wave of it recently with a number of bands adopting an audio aesthetic heavily reminiscent of the 70s/80s and even earlier. Here we explore why, and where the trend is headed. _____________________________ Guest…
Category archives: indie music
Making Emotional Connections With Real Fans Is Your Job, Here Are 5 Ways To Do it
It’s not the number of fans an artist has, but rather their level of commitment that matters, says Ariel Hyatt of CyberPR. It’s true fans, those emotionally connected to the artist, that matter. Understanding fan commitment and building an emotional bond are essential to building a meaningful fanbase. Hyatt offers…
Making Emotional Connections With Real Fans Is Your Job, Here Are 5 Ways To Do it
It’s not the number of fans an artist has, but rather their level of commitment that matters, says Ariel Hyatt of CyberPR. It’s true fans, those emotionally connected to the artist, that matter. Understanding fan commitment and building an emotional bond are essential to building a meaningful fanbase. Hyatt offers…
4 Crowdfunding Alternatives To PledgeMusic for Musicians
The demise of PledgeMusic left many musicians doubting the legitimacy of crowdfunding. But the music marketing experts that we’ve interviewed still strongly still believe in music crowdfunding even as they experiment with alternatives. Ariel Hyatt of Cyber PR offers four alternatives to PledgeMusic and examines the pros and cons of…
The Musician’s Guide to Pandora Promotion
While Spotify deserves kudos for its free Artist toolkit, no music service has provided more opportunities for artists to connect with fans than Pandora. Pandora AMP (Artist Marketing Platform) is an offering that its competitors can learn from. _____________________________ By Ariel Hyatt of CyberPR Pandora has been working hard to…
How To Prepare To Release New Music [Ariel Hyatt]
Many artists spend so much time and energy writing and recording their music, that they almost ignore the essential steps needed to prepare for and launch its release. Veteran music publicist Ariel Hyatt has created a template to help artists avoid this crucial mistake. _______________________________ By Ariel Hyatt of Cyber…
How to Make A Living As A Full Time Musician
The goal of most musicians is simply to earn a living doing what they love. But in this DIY, D2F, streaming and social media era, that goal can seem both simultaneously attainable and a million miles away. Ariel Hyatt talks to Eli Lev, who is making his living as an…
5 Music Crowdfunding Myths – Busted! [Ariel Hyatt]
Crowdfunding has become a key tool in the DIY artist toolkit, but doing it successfully is harder than it looks. Here Cyber PR’s Ariel Hyatt does a little myth busting to help set the stage for success. By Ariel Hyatt of Cyber PR The more I study the realities of…
How To Build Your Crowdfunding Team – A Musician’s Guide
Ariel Hyatt’s best selling book CROWDSTART is now a 3-part masterclass – Cyber PR LAB 9. With leading crowdfunding service PledgeMusic at least temporarily offline, this must-read book excerpt and the course are more important than ever. By Ariel Hyatt of Cyber PR and the CROWSTART book and masterclass. While…
Protect Your Online Brand By Posting A Perfect Press Kit
Your brand is your calling card, but most artists and entrepreneurs fail at one of the cornerstones of building and protecting their online brand. Ariel and her team CyberPR offer 5 Elements to Include For A Perfect Press Kit and more. __________________________ By Ariel Hyatt and the team at CyberPR…