Being a successful songwriter doesn’t necessarily mean you need to have musical experience. After going through a tough breakup, this artist turned to a community of strangers online to help her turn her written feelings into a complete album of songs. _____________________________ Guest post by Arianna January was a rough…
Author archives: Guest Post
Google To Begin Linking Searches To Key Video Moments
Google is set to unveil a new feature which could alter how many video searches take place. The search engine will now now take its users directly to key points within a YouTube video based on their query. As with so many changes, this could be good and bad for…
Views May Vary: How Formats Impact Music Marketing Across Social Media
While digital marketing brings us a number of important freedoms, it also brings with it certain limitations when it comes to marketing. Thumbnail dimensions now govern how consumers engage with the visuals of music, and these formats drastically impact music marketing success across platforms. Here, we look at how to…
When To Book Club Gigs
With 65% to 85% of most musician’s income coming from live performance, learning how to book gigs is an essential skill. Experienced agent, manager and author Jeri Goldstein helps to demystify the process. _________________________________ Guest post by Jeri Goldstein You called the venue and they were already booked… How many…
How Music Distribution Works In The Modern Entertainment Business [VIDEO]
While music distribution seems like it should be a simple, straightforward process with just a few steps, the reality is far more complex. Here we follow the meandering breadcrumb trail from when a song is written to when it actually becomes available to the public. _________________________________ Guest post by James…
Kerry Muzzey, Reluctant Artist-Advocate [INTERVIEW]
In this interview, Neil Turkewitz sat down to chat with Kerry Muzzey, a composer whose knowledge of intellectual property and performance rights allowed him to act as a one man publisher and record label. Here they discuss the issue of online copyright infringement, how it’s affecting artists, and what is…
SEO 2020: Top 15 Google Page Ranking Factors
If, as you should, you have a website showcasing your music et al, your number one priority should be increasing your site’s ranking in Google search results. While there are roughly 200 factors involved in the Google search algorithm, we here look at fifteen of the most important. ___________________________________ Guest…
Cracking The TikTok Code: How To Upload Music and Maximize Engagement
Everyone is trying to figure out how to get on TikTok. Not only is TikTok one of the most downloaded apps in the App Store, but it can drive enormous engagement for artists. By now everyone knows the story of how Lil Nas X was discovered on the platform and…
Building A Solid Music Brand (And Why You Should Have Done It Yesterday)
For many bands and artists, branding may simply not be a part of their day to day vocabulary, or if it is, it likely isn’t their number one priority. Here, Angela Mastrogiacomo explains why creating a solid brand is so essential to your career, and how to go about making…
Those Who Can Do, Teach: – Why You Should Consider Teaching Music Online
While most musicians might not see themselves as educators, prefer the idea of performing to providing lessons, this piece offers a series of compelling reasons why, as a skilled musician, one should give series thought the idea of teaching music online. _______________________________ Guest post by Christine Elise Occhino of Soundfly’s…