In this piece, Brian Hazard of Color Theory walks us through his recent experience with the updated Spotify Ad Studio to promote his music, following a particularly disappointing initial foray using the marketing tool when it was first released. _____________________________ Guest post by Brian Hazard of Passive Promotion Spotify launched…
Category archives: Spotify Ad Studio
Spotify Adds Streaming Conversion Metrics To Ad Studio
Spotify has added streaming conversion metrics to Ad Studio.The useful new metrics allow artists and labels to track how each listener responded when they hear ad on the streamer. Spotify Ad Studio launched in 2017. The self-service ad platform can target fans and fans of similar artists with a $250…