Why Hasn’t Spotify Rolled Out An Offical Pre-Save Tool? [Kieron Donoghue]

Ever since 2016 when third party tools made Spotify pre-saves possible, they have become a standard part of artists marketing when releasing new music. So, why hasn’t Spotify released an official pre-save tool for all artists and labels to access? ____________________________ Guest post by Kieron Donoghue of Here.org.uk Back in…

Taylor Swift’s ‘Lover’ Sets Apple Music Pre-Add Record

Taylor Swift’s 7th studio album Lover isn’t out for 2 months, but it’s already broken the record for most the Apple Music pre-add (aka pre-save) album in a single day by a female artist. Clocking a whopping 178,600 pre-adds worldwide in its first day of availability (June 13) – that…