Sony Music’s music merch division, The Thread Shop has acquired the music merch department of The Araca Group for an undisclosed sum. Araca Group’s merch division clients include Led Zeppelin, P!nk, Shania Twain, Sugarland and Zayn. That roster now shifts to The Thread Shop alongside their clients which include Bob…
Category archives: Merch
Mastering Your Merch: Music Merchandise Strategies
Once you’ve covered the basics of how to go about selling merch at your shows, it’s time get a little more into the weeds and actually flesh out a strategy for boosting your merch income and overall profit to the max. ___________________________ Guest post by Vanessa Ferrer of the TuneCore…
Getting It Done: The Week In D.I.Y. and Indie Music
Our wise counsel to the music industry’ scrappy and determined do-it-yourselfers this week dug into mastering your merch sale, how you can capitalize on music festivals even if you’re not the one on stage, how to collect all the revenue you possibly can from your recorded music, and more! Mastering…
Mastering Your Merch: Music Merchandise Basics
If you want to have a sustainable career as a touring musician, getting your merch game right is essential. When done right, selling merch puts cash in your pocket, and gives your fans the opportunity to help market your image to the world. So how do you maximize your true…
Which Merch Items Sell Best In Your Genre?
Selling merch is a great way for artists to pull in additional revenue while they’re on the road, while simultaneously expanding their audience and growing their brand. But how do you know which items will sell? Here we help to take some of the guess work out of merch by…
Unique Music Merchandise Ideas
Just like any small business, a band needs to turn a profit. Merch can be an excellent way to bring in additional revenue while also being the perfect avenue through which to expand a personal or artistic brand. _______________________ Guest post by Randi Zimmerman of the Symphonic Blog Being in…
Getting It Done: The Week In D.I.Y. and Indie Music
We have a plethora of helpful tips and tricks for the independent music industry do-it-yourselfers out there, with advice on how to get your artist website started, how to engage fans at your next shows, how to better manage your merch, and much much more! Key Tips For Getting Started…
Tools For Managing Music Merch
Being an artist is hard enough without having to manage the mini-department store that is your merch – luckily there are a number of tools out there designed to lessen the headache of keeping up with orders and streamlining sales. _____________________________ Guest post by Tarryn Meyers of Symphonic If you’re…
Guide To Selling Merch, Music At Shows Without Being ‘Sales-y’
Being a talented musician doesn’t necessarily mean that you’re also an amazing salesperson, and a lot of artists struggle with how to effectively sell their merchandise without the slimey sales-y feeling that comes from pushing merch on fans. ______________________________ Guest post by Bree Noble of Soundfly’s Flypaper When it comes…
Getting It Done: The Week In D.I.Y & Indie Music
For the do-it-yourself artists out there, Hypebot is this week offering helpful tips and advice on some unexpected ways to earn money from your songwriting, analytics tools that are changing the future of music marketing, how to put your best tweet forward in 2019, and more! Surprise Ways You Can…