‘Artists that can retain an authentic approach to social media are going to attract the fans who want to be most closely connected.’

UnitedMasters President Lauren Wirtzer-Seawood talks working with Beyoncé, innovating at Instagram and ambitions in her new role
The post ‘Artists that can retain an authentic approach to social media are going to attract the fans who want to be…

UnitedMasters hires ex-Instagram exec Lauren Wirtzer-Seawood as President

“Lauren has always been a trailblazer and will be integral to the continued growth of UnitedMasters.”
The post UnitedMasters hires ex-Instagram exec Lauren Wirtzer-Seawood as President appeared first on Music Business Worldwide.