Tag archives: Marketing

Getting people interested in buying your product or service can seem daunting. These steps give you a clear path so you can be confident your marketing will work.

Customers expect to see some type of thought leadership coming from the businesses they patronize, and cultivating a well-designed, helpful blog can be one avenue for establishing your authority.

A beautiful design will attract the eye, but the message is what gets a potential customer to move forward. Before spending thousands of dollars on custom visual branding, elevate your brand with messaging that resonates.

In 2020, the average number of social media accounts for a millennial or Gen Z-er was 8.4 personal accounts. It’s time to take influencer marketing seriously.

A “boring” company with a purposeful and consistent personality will bring about a positive emotional response from its target audience.

If you feel like you’re falling into a marketing rut, use your competitors, friends, and even people you don’t know for inspiration.

How can you get critical media placements amidst all the noise? One way is by crafting and promoting data stories. Here’s how to do it.

Planning ahead is both an art and a science.

How can a PR agency use its industry expertise to help your brand increase exposure using today’s modern media mix? Here are a few tricks you can use.

To create a strong online community for your brand, make sure you execute these four things.