Factors Likely to Impact Molson Coors’ (TAP) Q3 Earnings Posted byZacks Equity Research October 25, 2021 Leave a comment on Factors Likely to Impact Molson Coors’ (TAP) Q3 Earnings Despite revitalization plan, premiumization and strength in hard seltzer, Molson Coors’ (TAP) Q3 performance is likely to have been hurt by higher marketing spends and cost inflation.