‘So, Tell Me About Yourself’: Use This 4-Step Formula to Answer This Dreaded Question

Talking about yourself is scary, but it’s an essential occupational and life skill. Embrace it as an opportunity to communicate your personal brand and the unique value you bring to the table.

Why Being a Specialist in Your Field Can Actually Hurt Your Entrepreneurial Success

Specialization has long been lauded as the optimal path for differentiating yourself. This advice, however, has never been less true for entrepreneurs, where a diversity of interests and expertise is a key predictor of success.