Category archives: Björn Ulvaeus

Max Martin, ABBA’s Björn Ulvaeus, and songwriter and producer Niclas Molinder say they’ve invented the solution to the music industry’s ‘black box’. And it’s free.

Björn Ulvaeus, Max Martin and Niclas Molinder founded Session to fix music’s missing data problem.
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‘The music industry revolves around the song.’

ABBA songwriter Björn Ulvaeus discusses his songwriting craft, creative partnership with Benny Andersson, and offers his perspective on the modern music scene. 
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PPL and SAMI partner with Max Martin-founded tech startup Auddly

The joint initiative has led to the creation of a ‘performer verification mechanism’
The post PPL and SAMI partner with Max Martin-founded tech startup Auddly appeared first on Music Business Worldwide.