Rhapsody’s usage surges…
Earlier this week DMN announced that Rhapsody International had hired their first ever CEO, Mike Harris. Now, the streaming platform has shared some listening behaviour statistics with DMN. The new information shows the highest user engagement in the company’s history.
Rhapsody’s subscribers are listening to 40% more music on their mobile phones than this time last year, and over the past six month the amount of time subscribers spent in the service on a weekly basis increased by 9%.
In the last 90 days, the service also reported an increase of more than 15% in user listening hours, which highlights the fact that subscribers of the service are listening to more music than they have ever before. The new company CEO, Davis credits this growth in usage to the added features of ‘Rhapsody KIDS’ and the ‘Listener Network’.
The platform now has 3.5 million global subscribers across 34 countries, which is a major milestone for the service. Tidal recently reported that it hit 3 million subscribers worldwide, but Rhapsody still has a long way to go to catch up to Spotify’s 30 million paying subscribers and Apple Music’s 13 million users.
The post Rhapsody Reports Highest Usage Growth In Its History appeared first on Digital Music News.