Spotify’s ‘Dance Like Nobody’s Paying’ Serves As Call For User-centric Royalties

Spotify’s new ad campaign ‘Dance Like Nobody’s Paying’ drew ire from musicians and artist advocates “Dance like nobody’s paying because we aren’t,” tweeted singer/songwriter David Poe in response. The ad is also an ironic reminder of the need to shift to user-centric royalties, writes Chris Castle. ____________________________ By Chris Castle…