Why Tencent Wants A Stake in UMG [Mark Mulligan]

Yesterday Vivendi confirmed that it was in talks with Chinese internet giant Tencent to acquire a 10-20% stake in global leader Universal Music Group at a $33.6 billion valuation. MIDiA analyst Mark Mulligan looks at why Tencent might want to invest as much as $6.7 billion in UMG. _______________________________________ By…