Spotify’s $500 million move into podcasts appears to already be paying off for the audio streamer. New data shows Spotify has surpass Apple to become the dominate podcast player in Mexico, Spain and Italy and all of South America. A Green Takeover While Apple’s dominance remains in the US and…
Category archives: Podcasts
Doubling Down Again on Podcasts, Spotify Acquires Small Studio Parcast
Spotify has dug down deep on podcasts. For months, Spotify has made strategic moves into the booming podcast market. Last October, for example, the streaming music giant unveiled Spotify for Podcasters. The service would allow podcasters to quickly li…
Anghami ventures into podcasts, inks audio content partnerships with leading publishers in MENA
Over 250 shows have already been introduced
The post Anghami ventures into podcasts, inks audio content partnerships with leading publishers in MENA appeared first on Music Business Worldwide.
Listen up! 4 Reasons Why Podcasts are One of the Best Life Hacks Around
Our busy lives limit the time we can spend with a book; so, why not turn to the alternative?
TV exec Liz Gateley appointed Head of Creative Development at Spotify to drive podcasting expansion
Exec was previously EVP Head of Programming at Lifetime Television
The post TV exec Liz Gateley appointed Head of Creative Development at Spotify to drive podcasting expansion appeared first on Music Business Worldwide.
3 Benefits of Launching a Podcast for Your Business
The medium has been called the ‘next marketing frontier.’
Spotify’s Podcast Play Not A Sure Winner says MIDiA Analyst Mark Mulligan
Spotify declared itself an "audio-first’ streaming service on Wednesday with a $500 million push into podcasting led by the acquisition of Gimlet Media and Anchor, with other deals in the wings. But Spotify’s major podcast play is far from a sure bet, says top industry analyst Mark Mulligan of MIDiA….
Spotify buys not one, but two podcasting companies: Gimlet Media and Anchor
Rumors in the media last week suggested that Spotify was going to buy a major podcasting company. In the end, it went one better than that. SPOT has just confirmed that it has entered into definitive agreements to acquire New York-based podcasting prod…
How You Can Make Podcasts Your Secret Weapon for Promoting Your Business
Podcasts have emerged as a serious marketing tool. What are you doing to take advantage?
Want 7-Figure Podcast Downloads? Try These 5 Strategies.
To take advantage of podcasts, you need to build your reach and find ways to get more people to listen.