Max Martin, ABBA’s Björn Ulvaeus, and songwriter and producer Niclas Molinder say they’ve invented the solution to the music industry’s ‘black box’. And it’s free.

Björn Ulvaeus, Max Martin and Niclas Molinder founded Session to fix music’s missing data problem.
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PPL and SAMI partner with Max Martin-founded tech startup Auddly

The joint initiative has led to the creation of a ‘performer verification mechanism’
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