If You Aren’t Posting Your Pre-Order Link, You Need Help With Your Digital Strategy

Posting everyday to promote a new release is fine. But if you aren’t posting a pre-order link, then you are making your fans jump through unnecessary hoops. Listen and learn from music marketing experts Michael Brandvold and Jay Gilbert on this week’s… Continue Reading

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Gary Clark Jr. Is The Real Life Guitar Hero

In the wake of Gary Clark Jr’s recent performance on the coveted SNL stage, talent developer and music business writer Jesse Kirshbaum here takes a moment to reflect on why a powerful and iconic "real life guitar hero" like Clark Jr. still struggles to break into the mainstream of music…. Continue Reading

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