Podcast Ad Spending Projected to Hit $1 Billion by 2022

Spotify’s aggressive push into podcasting isn’t based on a hunch. According to the latest lofty projection, podcasting revenue is rapidly approaching $1 billion.  That’s pretty good for a format that has already died once. According to The Podcasting Report by Magna, the research and marketplace intelligence unit of IPG Mediabrands, ad spending in podcasting will hit […]

The post Podcast Ad Spending Projected to Hit $1 Billion by 2022 appeared first on Digital Music News.

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