Queen’s ‘Bohemian Rhapsody’ Becomes the Oldest Song to Cross 1 Billion YouTube Streams

Queen’s classic ‘Bohemian Rhapsody’ has become the first pre-90s music video to cross one billion views on YouTube. To commemorate the special occasion, Brian May and Roger Taylor have teamed up with Universal Music and YouTube. A newly digitally remas…

YouTube Remains Silent on Whether Relatively Unknown Indian Rapper Badshah Actually Broke Taylor Swift and BTS’ Respective Most-Viewed Records

According to Sony Music, an Indian artist on its roster single-handedly broke Taylor Swift and BTS’ respective YouTube record. Or so it seems. Currently, Taylor Swift’s single ‘Me!’ holds the 24-hour most-viewed record with 65.4 million.  Ariana Grande…

After Turning Down a $3 Million Major Label Deal for UnitedMasters, NLE Choppa Signs to Warner Music Group

Maybe Warner Music offered $4 million? It was the high-profile coup that Alphabet-funded UnitedMasters was waiting for. After provoking a high-priced, major label bidding war earlier this year, Memphis rapper NLE Choppa turned them all down — including…

A Relatively Unknown Indian Rapper Allegedly Beat Taylor Swift and BTS’ YouTube Records Using Google AdWords

According to YouTube, Taylor Swift’s ‘Me!’ currently holds the platform’s 24-hour views record. The music video featuring Panic at the Disco’s Brendon Urie hit 65.4 million views in a single day. ‘Me!’ easily surpassed the previous record.  Ariana Gran…

YouTube Imposes Stricter Rules on Manual Content ID Claims — Here Are the Details

YouTube has revamped its manual copyright-violation claims system. Effective immediately, those who manually file copyright-violation claims will need to specify, via timestamp, precisely when the violation(s) appear in the video. YouTube’s automatic c…

Sam Fender Pulls Music Video for Latest Single After a Fan’s Seizure Goes Viral

Samuel Thomas Fender – better known as Sam Fender – recently released his latest single. Described as ‘euphoric,’ the English singer and songwriter dropped a cut of ‘Will We Talk?’ Featuring distorted guitar effects, Fender proudly sings, “Blue Monday …

YouTube Partners With Universal Music Group to HD Upgrade 1000+ Music Videos — But Royalties Will Remain the Same

In a move that will enhance potentially billions of views, Universal Music Group (UMG) has partnered with YouTube to convert 1,000 or so music videos into high definition. But according to YouTube, the upgraded videos won’t enjoy an upgraded royalty pa…

From Ban to Boom: TikTok Says It Has 120 Million Active Users In India

TikTok, the video-sharing app that features footage up to 60 seconds in length, is making significant progress in India — even after being banned in the country. The said ban came in April of this year.  TikTok was barred from public use (and pulled fr…

Music Makes Up 5% of All Content on YouTube — And 20% of Total Views

Despite being one of the lowest paying royalty platforms, music is the number one format for engagement on YouTube. A new study showcases — once again — just how vital the music category is to YouTube as a whole. The study, by Pex, showcases which cate…