Category archives: Customer Engagement

This co-founder of a sustainable male bodywear brand talks about the company’s efforts to co-create products with their consumers.

To win in business, create a tribe of die-hard fans.

As the auto-buying industry evolves, the German carmaker is turning a visit to the dealer into an immersive, interactive experience.

Darpan Munjal, founder of Squadhelp.com, breaks down the challenge of retaining customer engagement.

The key to good customer service? Frank, honest communication — even when the truth hurts.

Take it one customer at a time.

Offering customers more than just free shipping and returns is one part of Revolve’s Jesse Timmermans’s strategy.

Amazon’s customer-centric model is all about convenience.

Matt Munson, the CEO of stock photo website Twenty20, talks about how reaching out to its enthusiastic user base improved the brand.

Here are four ways to help your business go the extra mile and become an integral element of someone’s day.