Monetising Fandom: How ByteDance Is Poised To Lead A Streaming Paradigm Shift [Mark Mulligan]

Music subscriptions are going a great job of monetising music consumption, says MIDiA analyst Mark Mulligan, but the next phase is monetise music fandom. "In short," he says, "streaming needs to figure out how to bring heart and soul back to music. ____________________________ By Mark Mulligan of MIDiA from his… Continue Reading

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ByteDance’s Music Streaming Service Set to Launch as Soon as This Fall — Likely Without Licenses From the Big 3

Last month, amidst stalled negotiation talks with major labels over TikTok’s ‘Value Gap,’ parent company ByteDance quietly started work on a new music streaming app. According to sources, the Chinese conglomerate has over 100 people working on the app…. Continue Reading

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TickTok Owner In Talks To Launch Music Streaming Service

ByteDance, valued at $75 billion thanks in large part to the huge popularity of its TikTok app, is in talks with major labels and publishers to launch a music streaming service, according to multiple sources. The Chinese conglomerate could launch its Spotify competitor as soon as the end of this… Continue Reading

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India Reverses TikTok Ban; App Reportedly Still Remains Unavailable

Two months ago, enraged lawmakers in India spoke out against TikTok. According to authorities, the app encouraged young adults to engage in “cultural degradation.” This came after the death of a college student as well as a suicide. Last October, a 24-… Continue Reading

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The New ‘Value Gap’ — Major Labels Push for “Guaranteed Money” From TikTok Owner ByteDance

Tick tock – Has the time come for TikTok to pay the music industry what’s fair? For years, the global music industry has lambasted YouTube over the fabled ‘value gap.’ Google has long used its dominant status – as well as safe harbor loopholes – to avo… Continue Reading

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The New ‘Value Gap’ — Major Labels Push for “Guaranteed Money” From TikTok Owner ByteDance

Tick tock – Has the time come for TikTok to pay the music industry what’s fair? For years, the global music industry has lambasted YouTube over the fabled ‘value gap.’ Google has long used its dominant status – as well as safe harbor loopholes – to avo… Continue Reading

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