In a highly competitive marketplace for founders, a powerful brand strategy — including a stellar pitch deck — can make all the difference in taking the next step toward early-stage funding.
Author archives: Tatiana Dumitru
What To Consider When Hiring A Branding Expert
Everything to think about before committing on a consultant or agency.
5 Common Challenges Entrepreneurs Face When Creating a Brand Name
Naming your brand is a major step for any entrepreneur and comes with a unique set of challenges.
5 Strategies for Building a Sustainable Brand for Today’s Market
Customers want to connect with companies that demonstrate a commitment to social responsibility.
5 Reasons Brand Storytelling Is Critical to Your Marketing Strategy
Your story motivates customers to choose your business, stay with it and help it grow.
5 Essential Steps to Naming Your New Business
A name needs a story for people to connect with. Otherwise, it’s just a word.
5 Branding Tips Every Entrepreneur Needs to Focus On
Effective branding is about much more than just making an impression. Here’s how to build your business by properly developing your brand.
8 Things To Keep In Mind Before Your First Upwork Assignment
From client reviews to low bids, here’s everything you need to know before you start freelancing.
How to Get 5-Star Reviews on Upwork
Freelance life isn’t flawless, but your reviews can be.