To earn your customers’ devotion, remember that loyalty is a two-way street. To get it, you’ve got to give it.
Author archives: Rashan Dixon
How Startups Can Get in and Stay Competitive in Scaling Industries
Opportunities for small businesses to disrupt or even dominate markets don’t come along every day. When technological and legal landscapes shift, however, enterprise companies tend to be slow to react.
Staying Ahead of the Curve: How the Customer Experience Is Evolving
Abandoned but not alone, BlackBerry shows us all that the customer experience is everything. The smartest businesses anticipate customer needs before they manifest.
3 Ways to Discover a Business Idea That Works
A business idea doesn’t have to blow people’s minds, but it can’t make their eyes glaze over, either. Here are three ways to find your entrepreneurial sweet spot.
5 Quick-Thinking Solutions That Saved Durable Businesses
No matter how well you plan or how far ahead you think, unexpected expenses and market shifts will catch you out. Then thinking on your feet alone will determine whether your company survives.
4 Reasons LinkedIn Has Become Indispensable to Business Leaders
No longer just a place for professionals to connect, LinkedIn has really become the backbone of the global business community.
4 Ways to Give Your Customers More Control
No one likes to be told what to do. When you let your customers have it their own way, you might just have them for life.
How CRMs Can Spark (or Continue) Fast Growth
Not long ago, customers controlled how and when they interacted with brands. CRM tools have finally put companies in charge of customer relationships.
5 Qualities of Successful Entrepreneurs
Entrepreneurship begins with a dream but succeeds with the motivation to back it up.
5 Tips to Make Your Employees Feel Appreciated
For entrepreneurs looking to add a fresh face, post-holiday turnover can be a blessing. But for the rest, it’s a challenge that comes at precisely the wrong time.