As a new business owner, you have a lot of hats to wear, including that of Chief Financial Officer.
Author archives: Entrepreneur NEXT
How to Earn Brand Loyalty in an Unloyal World
Increasingly, there has to be a higher ideal than just your bottom line if you want your brand to build loyalty that lasts.
How Influencer Marketing Took Power, and What the Future Holds
Your traditional ad campaign may appear in front of millions of people but how many of them actually consciously internalized the message you were sending?
6 Tips for Hiring the Right People
As more jobs go remote, finding the best people to join your company is only going to get more challenging. Here’s how to do it right.
How to Let Go of Control and Hire an Expert
Experts focus on what they do best and maximize your time and investment.
Great Apps to Support Independent Sellers This Holiday
For small businesses, every customer matters. Through small-business shopping, you will be given a unique and diverse experience with every order handcrafted from the heart.
How to Build an Effective Home Office
Everyone’s ideal home office set up will be different. It might take a bit of time to adjust your workspace so that it works for you and there’s rarely a one-size-fits-all solution. The trick is to find a space that helps you to feel calm, focussed and…
5 Tips for Improving Client Relationships
When you strengthen your relationships with existing clients, it increases the likelihood of repeat business and referrals, which sets you and your business up for long-lasting success.
How to Know You’re Hiring the Best Fit
While there is no perfect set of criteria for every business, there are strategies you can use to help your decision.
Shift Your Culture or Risk Employee Burn Out
It is essential that companies adapt and create cultures which value the whole individual, not simply the sum of their efforts.