If you want to build authority and get recognized as an expert in your craft, writing a book is a great way to do that. Here are five tips to writing a book and building your brand while doing it.
Author archives: Divya Parekh
Harness the Power of Storytelling to Transform Your Business for the Better
Strategic storytelling will build brand loyalty, provide a better customer experience and power an evolution in your company.
3 Things to Keep in Mind When Writing a Book to Boost Your Business
When you write your book focusing on relationship building, delivering value and creating impact, your business will experience organic growth.
Here’s How Writing a Book Can Give Your Brand a Much-Needed Boost
Writing a book builds your personal brand and brings significant professional advantages — and it doesn’t have to be as hard as you might think.
Gen Z Expects Employers to Treat Them Differently. Here’s How to Bridge the Generational Gap.
In an economy where younger generations enter the workforce while older ones remain in it out of financial necessity, it pays to bridge the generational gap.
Gen Z Expects Employers to Treat Them Differently. Here’s How to Bridge the Generational Gap.
In an economy where younger generations enter the workforce while older ones remain in it out of financial necessity, it pays to bridge the generational gap.
Are You Coming Across as Authentic?
If not, it could really be hurting your business. Here’s how to figure out if other people find you authentic, and what to do about it if they don’t.
Three Branding Assumptions to Avoid
It’s critical to understand the realities of effective branding so that brand design and success can be developed based on the target market rather than assumptions.
Digging For Gold: Identifying Your Ideal Customer
Understanding your customers and meeting them where they are, in order to better serve them, is the secret of success.
The #1 Reason Nobody Wants to Hear from You
Putting yourself out there is not about you. It’s about those you serve.