As delays in the supply chain mount, it’s vital that the lines of communication with your customers remain open.
Author archives: CO— by the U.S. Chamber of Commerce
5 Franchise Owners Share Their Secrets for Bringing Customers In-Store
As online shopping becomes more prevalent, brick-and-mortar shop owners must stay competitive and proactively encourage customers to shop in-store.
Uber’s Global Head of Grocery on the ‘Massive Shift in Consumer Demand’ That’s Driving Growth
Uber’s Raj Beri shares how the app is building on the pandemic-driven success of its grocery delivery business with a bold retail expansion worldwide via mega merchants and 10,000 SMBs.
How Brands Like Joybird and Men’s Wearhouse Are Rewriting the Marketing Playbook
Brands seek to break through online advertising clutter with data-driven, ‘out of the box’ consumer messaging strategies.
Talkspace President on Therapy App’s Explosive Pandemic Growth: ‘It Was a Pivotal Moment’
Mark Hirschhorn on how the pandemic and the rise of telemedicine have helped fuel the digital disruptor’s mission to democratize access to affordable mental health care.
Out of the Red and Into the Black: How Three Startups Achieved Profitability
The founders of Bookshop.org, New Masters Academy and FitVine Wine on leveraging their unique positions in the marketplace to reach a coveted business milestone: profitability.
How Brands Like Barbie and Looney Tunes are Tapping Licensing Trends All Marketers Should Know
Marketers of everything from toys to T-shirts tap NFTs, social causes and DTC sales to grow business and win over today’s consumers, which could help connect smaller brands to bigger audiences.
What to Know About Second Chance Hiring and Why It Could Help Solve Your Labor Problems
There’s a massive pool of untapped talent that small businesses can benefit from using second chance hiring. Here’s how to do it.
DTC Alcohol Marketplaces Are Helping Small Merchants Uncork Digital Sales
As more booze sales move online, a new crop of platforms is designed to help mom-and-pop merchants compete in a digital landscape.
3 Pandemic-Fueled Commerce Trends Poised to Yield Long-Term Growth for Businesses
Brands tapped text-based shopping, experiential loyalty programs and online marketplaces to drive newfound sales amid the crisis – strategies that look to stick.